The signs you have outside your shop need to attract passers-by to come in.They need to be:
◆ Clear and easy to read.
◆ Eye-catching. Remember that this effect will gradually wear off and for people who see the sign regularly, it will eventually fade into the background so it is necessary to change signs at suitable intervals.
◆ Compliant with your landlord’s requirements, local council bylaws and both fire and health and safety regulations. It would be a shame to design and make a fantastic display only to be told to remove it.
Maintain your signs so that they do not become shabby looking or dangerous. They are your ‘calling cards’ on the world and first impressions count.
